Mazda Press & Awards

Mazda repeats 2018 performance with CX-5, CX-9 winning awards

Massey Kondo, President, Mazda Canada, and Jacques Parent, Quebec Regional Manager, Mazda Canada, accept three AJAC awards from Mark Richardson, President, AJAC (CNW Group/Mazda Canada Inc.)MONTREAL, Jan. 17, 2019 /CNW/ - Today at the Montreal International Auto Show media preview, Mazda Canada Inc. accepted three awards from the Automobile Journalists Association of Canada (AJAC) for winning their overall categories. The MX-5 was awarded Best Sports-Performance Car, while the CX-5 took the award for Best Mid-Size Utility Vehicle, and the CX-9 was named Best Large Utility Vehicle. These awards make the MX-5 eligible to win the overall 2019 Canadian Car of the Year award, and the CX-5 and CX-9 are on the shortlist to win the Canadian Utility Vehicle of the Year for 2019.

"Mazda's done it again in 2019, and taken home three of the 12 category wins for AJAC's Canadian Car and Utility Vehicle of the Year 2019. Winning one category is a great achievement, and winning two categories is exceptional. To win three categories is a very clear demonstration that Mazda's vehicles are right in sync with what Canadians want to drive this year," said Mark Richardson, President, AJAC.

Mazda prides itself on building some of the finest vehicles in the industry, and these awards go a long way to back up our confidence. Following 2018's three category wins, Mazda became the most awarded brand by AJAC over their more than thirty-year history. By adding another three category wins in 2019, Mazda only further cements this title in place.

The 2019 MX-5 and MX-5 RF exist only to put a smile on the driver's face; a mission that's been in place since the first MX-5 debuted to the world almost thirty years ago. Even though pure speed has never been at the top of the list, 2019 sees some major revisions to the 2.0L engine under the hood of the 'ND' generation MX-5, raising the power output to 181 horsepower, the most ever in a MX-5. With this comes a higher redline, allowing the engine to rev all the way up to a new high of 7,500 RPM. As a result of numerous changes, the 2019 MX-5 is quicker, more responsive and more engaging to drive, adhering to Mazda's unique Jinba Ittai—"horse and rider as one"—engineering philosophy.

AJAC's 2018 Best Small Utility, the Mazda CX-5 compact crossover, returns to take the top spot once again, winning the recently-renamed category, 2019 Best Mid-Size Utility. The 2018 CX-5 took a comprehensive package and introduced updates to both 2.0L and 2.5L engines which reduced internal friction, increasing low-end torque and reducing real-world fuel consumption. The 2.5L Skyactiv-G engine also introduced cylinder-deactivation to further enhance fuel economy with gains of up to 20 percent improvements at city speeds, and approximately 5 percent on the highway.

The 2019 CX-5 (not yet available for testing for these awards) ups the performance envelope with the introduction of the Skyactiv-G 2.5T, a turbocharged engine producing 250 horsepower and 310 lb-ft of torque at just 2,000 RPM. A new Signature trim adds a higher level of sophistication with authentic materials used in the cabin, such as Cocoa Nappa leather, and real Abachi wood trim throughout the interior.

The 2019 Mazda CX-9 is also a returning winner, taking the award for AJAC's Best Large Utility for the second year in a row. The CX-9 is Mazda's largest vehicle, featuring three rows of seats with room for up to seven passengers. For 2019, the CX-9 received improvements to the interior quietness and interior craftsmanship, and added new features customers have been asking for, such as Apple CarPlay™ and Android Auto™, 360° View Monitor, and ventilated front seats. In addition, changes were made to the steering and handling performance to provide even better control and drivability to exceed the driver's expectations.

"We are very humbled to be awarded three of the category awards for AJAC's 'Best New' vehicles once again in 2019," said Massey Kondo, President, Mazda Canada. "These awards are borne out of the unbiased and respected opinions of some of Canada's most influential auto experts. We are grateful that this platform exists to highlight the very best vehicles available to consumers today, including the MX-5, CX-5, and CX-9, which we are proud to feature in our Canadian line-up."

The AJAC Canadian Car and Utility Vehicle of the Year awards program offers some of the most coveted automotive awards available on the Canadian automotive landscape, and represent the collective voice of Canada's top automotive experts. Vehicles are judged on a large variety of objective and subjective qualities, meaning there is no single factor that determines a win. Instead, the vehicle must represent an overall package of quality, value, comfort, fuel economy, and many other factors that are critical to the Canadian consumer.

Mazda Reveals All-New Mazda3

HIROSHIMA, JapanNov. 27, 2018 /CNW/ - Mazda Motor Corporation today hosted the world premiere of the all-new Mazda3. The fully redesigned model will be rolled out to global markets starting from North America in early 2019. The all-new Mazda3 will be on display at the Los Angeles Auto Show, open to the public from Nov. 30 through Dec. 9.1

The all-new Mazda3 adopts a matured Kodo design language that attempts to embody the essence of Japanese aesthetics. While the overall form presents a simple, single motion, subtle undulations bring the design to life through shifting light and reflections that glide over the body surface. The result is a richer and more powerful expression of vitality than previous Kodo models. Despite sharing the Mazda3 moniker, the hatchback and sedan models have distinct personalities—the design of the hatchback is emotive, the sedan elegant.

The all-new Mazda3 adopts Mazda's new Skyactiv-Vehicle Architecture, designed to enable people to make the most of their natural sense of balance. The powertrain lineup comprises the latest Skyactiv-X, Skyactiv-G and Skyactiv-D engines3, each of which provides responsive speed control in any driving situation. Based on its philosophy of designing the car around the human being, Mazda has dramatically enhanced the car's fundamental driving attributes such that accelerating, turning and braking feel completely natural.

Having sold over 6 million units2 since its 2003 debut, the all-new Mazda3 is a global strategic model that has driven Mazda's growth from both a brand and business perspective. It has delivered Mazda's renowned driving pleasure to customers all over the world and been a mainstay of production at key plants globally.

"The all-new Mazda3 we unveil today begins a new era for Mazda," said Akira Marumoto, Mazda's Representative Director, President and CEO. "The next generation of Mazda cars will enhance the value of the car-ownership experience. Though these products, we will further raise Mazda's brand value and work towards our goal of building strong bonds with customers all over the world."

SOURCE Mazda Canada Inc.

For further information: Chuck Reimer, Mazda Canada Inc., 905-787-7079; Sandra Lemaitre, Mazda Canada Inc., 905-787-7167